Description
Job Title: Business Development Representative (BDR)
Department: Sales
Reports To: Vice President of Sales
Location: Minnetonka, MN
The Business Development Representative (BDR) is responsible for generating new business opportunities within assigned regions by executing high-volume outbound prospecting efforts. This role plays a critical part in supporting the Sales Director by building qualified opportunities in Salesforce, coordinating demos, and helping manage the sales pipeline over 30, 60, and 90-day horizons.
Success in this role is driven by consistent outbound activity, strong communication with decision-makers, disciplined pipeline management, and close collaboration with assigned sales partners. This is a great opportunity for someone with automotive dealership experience (e.g., BDC Rep, Internet Sales Manager, Sales Consultant)--no weekends, no more floor traffic!
Key Responsibilities:
Prospecting & Outbound Activity
Execute outbound prospecting primarily through cold calls using predictive dialers
Complete 75 outbound calls per day and 1,125 calls per month
Build and manage prospect lists by major market and OEM
Focus outreach efforts on key decision-makers
Conduct outreach to both new prospects and existing clients for upsell opportunities, including sister stores
Pipeline & Opportunity Management
Build, update, and manage opportunities in Salesforce (SFDC) with accuracy and consistency
Coordinate closely with the Sales Director to:
Schedule and confirm demos
Track pipeline progression
Manage 30/60/90-day pipeline forecasts
Ensure opportunities are properly staged and documented in Salesforce
Demo & Funnel Performance Expectations
Consistently achieve the following monthly activity metrics:
200 contacts
100 committed conversations
50 demos set
20 demos shown
Maintain strong follow-up discipline to maximize demo show rates and conversion
Revenue Contribution
Support the closing of an average of 10 sales per month
Contribute to an average deal size of $2,600
Help drive approximately $78,000 in Monthly Recurring Revenue (MRR)
Reporting & Process Improvement
Maintain accurate reporting to “inspect what we expect”
Track and analyze outreach performance, conversion rates, and pipeline health
Continuously refine and improve call scripts and messaging based on performance data and feedback
Share insights and recommendations to improve outbound effectiveness
Required Skills & Qualifications
Proven experience in outbound sales, cold calling, or business development (preferred)
Strong proficiency in Salesforce, including opportunity creation and pipeline management
Comfortable working with predictive dialers
Excellent verbal communication and objection-handling skills
Ability to manage high activity volumes while maintaining quality conversations
Strong organizational skills and attention to detail
Self-motivated with a results-driven mindset
Key Performance Indicators (KPIs)
Daily and monthly outbound call volume
Demo set and demo show rate
Pipeline contribution and opportunity quality
Sales supported and revenue generated
Salesforce data accuracy and reporting compliance
Salary: $55,000-$70,000 plus commission
Requirements
Proven experience in outbound sales, cold calling, or business development (preferred)
Strong proficiency in Salesforce, including opportunity creation and pipeline management
Comfortable working with predictive dialers
Excellent verbal communication and objection-handling skills
Ability to manage high activity volumes while maintaining quality conversations
Strong organizational skills and attention to detail
- Self-motivated with a results-driven mindset
